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This website aasmp.weebly.com states the following, "To enhance leadership experience in first year students." Our analyzers viewed that the website said " Welcome back to school AASMP Family! We are very excited to begin what will be another exiting year of AASMP." The Website also said " Welcome all new Mentors and Mentees as well as returning Mentors! The mission of the African American Student Mentoring Program is to assist African American students in realizing the promise of a Michigan State University education. Injustice anywhere is a threat to justice everywhere. Martin Luther King, Jr." The website's header had African as the most important search term. It is followed by American, Student, and Mentoring which isn't as ranked as highly as African. The next words they used was Program. MSU was included but will not be viewed by search engines.