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This website bensbrigade.weebly.com states the following, "Bens Brigade for Down Sydrome Advocacy." Our analyzers viewed that the website said " Order your Limited Edition World Down Syndrome Day Buttons." The Website also said " This is the story of Ben, a 7 year old boy, who lives on a farm in Nebraska, who happens to have Down syndrome. This year we have chosen to support a group a new group being formed to help support families in the state of Nebraska to be better advocates for their loved ones with Down syndrome. Wont you join us in helping to improve the lives of individuals with Down syndrome ." The website's header had Down as the most important search term. It is followed by Syndrome, Awareness, and Brigade which isn't as ranked as highly as Down. The next words they used was Nebraska. Lincoln was included but will not be viewed by search engines.