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This website betasigmaphidaytonabeach.weebly.com states the following, "What Makes Us Unique? Unlike a college sorority, our organization has members of all ages and educational backgrounds." Our analyzers viewed that the website said " Our sisterhood constantly redefines itself through the diversity and vitality of its members who share their ideas, talents and enthusiasm." The Website also said " That is why we are known around the world as The Friendship Organization. Ldquo;LIFE, LEARNING, AND FRIENDSHIP. Even today the reason to become a member of Beta Sigma Phi is significant! Daytona Beach City Council." The website's header had Beta Sigma Phi as the most important search term. It is followed by Daytona Beach, member, and BSP which isn't as ranked as highly as Beta Sigma Phi.