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This website heikepichler.weebly.com states the following, "Senior Lecturer in Variationist Sociolinguistics, Newcastle University." Our analyzers viewed that the website said " Ostgraduate Director, taught programmes SELLL." The Website also said " Chair of the PG Board of Studies and PG Committee. Chair of the PGT Board of Examiners. Member of the ESRC Doctoral Training Partnerships. Member of the Northern Bridge. Editorial board member, Ampersand. Peer review panel member, Journal of Communication in Healthcare. Founding chair of the Discourse-Pragmatic Variation and Change." The website's header had sociolinguistics as the most important search term. It is followed by sociolinguist, variationist, and discourse variation and change which isn't as ranked as highly as sociolinguistics. The next words they used was discourse variation analysis. grammaticalization was included but will not be viewed by search engines.