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This website kitesurffloripa.weebly.com states the following, "Welcome to Kitesurfing in Brasil, on the Magic Island! Florianopolis, Floripa for short, is located in the state of Santa Catarina." Our analyzers viewed that the website said " It is a fantastic place to learn how to kitesurf and kiteboard since it has 42 public beaches and over 3 kite-able lagoons." The Website also said " The island has approximately 500 000 inhabitants, many are surfers giving this place a feel to it like no where else in Brasil. It truly is the Magic Island or Ilha da Magia. Aulas e escolas do Kiteboard na Floripa." The website's header had aulas do Kitesurf Floripa as the most important search term. It is followed by kitesurf, Kiteboarding lessons in Florianopolis, and Brazil which isn't as ranked as highly as aulas do Kitesurf Floripa. The next words they used was Floripa. Santa Catarina was included but will not be viewed by search engines.