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This website reinvestmizzou.weebly.com states the following, "To learn more about divestment and reinvestment." Our analyzers viewed that the website said " And how they will benefit mizzou click below." The Website also said " ReInvest Mizzou is an organization of environmentally and economically conscious students working to move the University of Missouris endowment away from fossil fuel holdings. Due to the moral and economic implications of holding fossil fuel investments ReInvest Mizzou formed to make a meaningful effort in addressing this growing concern. Find out more about Divestment. And what you can do to join our campaign." The website's header had clean energy as the most important search term. It is followed by student, mizzou, and environment which isn't as ranked as highly as clean energy. The next words they used was fossil fuels. university was included but will not be viewed by search engines.