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This website riley-hvac.weebly.com states the following, "Riley Heating and Cooling Phoenix Air Conditioning Specialists." Our analyzers viewed that the website said " Riley Heating and Cooling - Arizona Affordable HVAC Repair and Replacement." The Website also said " In Phoenix Arizona provides affordable air conditioning and heating systems repair and replacement services valley wide. All our technicians are HVAC Certified. We repair and replace air conditioning units, evaporative coolers, heat pumps and furnaces. Scheduled Maintenance - Electric and Gas Furnaces - Outdoor Units." The website's header had heating as the most important search term. It is followed by air conditioning, phoenix, and az which isn't as ranked as highly as heating. The next words they used was arizona. hvac was included but will not be viewed by search engines.